Project-educational Intensive "Formation of promotion strategy of goods and services using digital marketing tools" summed up the work of students with digital agency "Mainrasha", aimed at the formation of professional competencies in the field of marketing.
The organizers and moderators of the event were Ekaterina Grigorievna Agalarova, Yulia Viktorovna Rybasova, Elena Alexandrovna Kosinova and Irina Yurievna Antonova.
During two months representatives of the digital agency "Mainrasha" held events with students, studying marketing in the current semester, on the basics of building a marketing strategy in digital channels.
The interaction resulted in projects for the promotion of products of one of the Russian companies, working in the premium segment of the furniture market.
The expert jury consisted of Alexander Rubtsov, general director of digital agency "Mainrasha", Elena Rubtsova, deputy general director, and Ruslan Pshenichny, director of sales and customer service.
Three teams formed from the students of economic, accounting and financial and the faculty of secondary vocational education of StSAU were selected for the final of the project-educational intensives.
All participants of the project-educational intensive showed high knowledge in the field of marketing and skills to promote products and services in the Internet environment.
At the end of the intensive the winners were named, the most successful marketing solutions were noted and participants were selected for an internship on the basis of a digital agency.
Дата новости для фото:
20.12.2021
Номер новости для фото:
2
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