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Interactive branding took place at the Faculty of Economics

15.04.2022

At the Faculty of Economics, within the framework of the Priority 2030 program, 4 laboratories were opened: Monitoring of sustainable socio-economic development, Management technologies, Economics and enterprise planning, Organization and management of business processes based on information and marketing technologies.

In order to create the image of laboratories, teachers of the Faculty of Economics, Candidate of Economic Sciences, Associate Professor Ekaterina Grigorievna Agalarova and Candidate of Economic Sciences, Associate Professor Diana Sergeevna Kenina, held interactive events on laboratories branding for students of the direction "Economics" and the direction "Management".

In the first part of the event, Ekaterina Grigoryevna Agalarova introduced the students to the basics of branding, told the history of creating world brands, and also conducted a marketing quiz.

Further, the students were divided into teams and had a brainstorming session, during which the students developed sketches of the emblems of the laboratories, the moderator of this part of the event was Diana Sergeevna Kenina.

The finale of the event was the presentation of students' ideas, and a discussion with the Dean of the Faculty of Economics, Doctor of Economics, Professor Olga Nikolaevna Kusakina, heads of departments of the Faculty of Economics and heads of laboratories, the most interesting ideas will be brought to life. 


Дата новости для фото:  15.04.2022
Номер новости для фото:  8

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